AlphaTauri price tag ‘commercially unviable’ – Rodin founder

AlphaTauri price tag ‘commercially unviable’ – Rodin founder

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AlphaTauri price tag ‘commercially unviable’ – Rodin founder

Rodin Cars founder David Dicker has had discussions about purchasing AlphaTauri, but the price tag of nearly $1 billion is not commercially feasible. His team’s application to join Formula 1 was recently rejected, leaving only Andretti Cadillac approved to enter commercial discussions with F1 Management. Dicker believes investing in existing teams is a more viable option, but even that has challenges. He is pursuing other avenues to get involved in the sport and has a project in the works, although he cannot disclose details yet. Dicker has also explored purchasing Williams, Sauber, and Haas in the past, but did not proceed.

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Source: Racer

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